Redshift Sports
Video Production
Redshift Sports
THEIR vision
Redshift Sports envisioned a captivating launch video featuring three distinct types of bike riders: gravel, road, and commuter cyclists. This dynamic video showcases their innovative Shockstop Seatpost technology across various cycling terrains, emphasizing its versatility and performance benefits.
what we did
- Storyboarding
- Location Scouting
- Pre-production
- Two Half-Day Productions (Middle of the desert and suburban neighborhoods)
- Follow Car Filming
- Post-Production Editing
- Sound Design
The Results
The Shockstop Seatpost video effectively showcased Redshift Sports' innovative Shockstop Seatpost technology across diverse cycling terrains. Through dynamic visuals and engaging storytelling, the video highlighted the versatility and performance benefits of the product.
As a result, viewers gained a deeper understanding of how the Shockstop Seatpost enhances comfort and stability during gravel, road, and commuter cycling. The video successfully captured the attention of the target audience, driving increased interest and engagement with the product.
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